As we look back on 2016 we wanted to take a moment and say,
Because of you we celebrated our whiskey reaching one year in the barrel, opened our Whiskey House in Ivywild School, and more than quadrupled sales. 2016 was an amazing year!
Looking ahead to 2017, we still care deeply about community and the relationships that are built when you look someone in the eye and have a terrific conversation. That’s why our mission remains the same it’s always been: to provide you with great whiskey worth having a conversation over.
This year, we’re setting our sights on how we can make Axe and the Oak even better, even more enjoyable for you.
We're going to let our award winning whiskey sit in the barrel for even longer.
To accomplish this goal, we installed a 300 gallon still that will allow us to triple production and give us the freedom to make and age more whiskey. Our goal is to get a straight bourbon, aged at least two years, on the shelf for you. While it’s aging, we'll transition to a blended bourbon we've been working on and are proud to introduce to you. We carefully selected a bourbon that complements Axe and the Oak and we're blending it with our flagship bourbon to give you a truly unique Axe and the Oak experience.
We can't wait for you to try it.
Cheers to an incredible 2017!